If your #1 network marketing product is not remarkable, you are invisible.

You need a product people will buy even with no compensation plan. Otherwise, it will take way too much work for anyone to build your business.

I get calls from people who tell me they’re searching for a product that truly inspires them. And that is exactly the wrong way to set yourself up for a long-term successful network marketing business.

Instead, search to find a mob of people raving about a product … THEN

Fall in Love With THAT Product!

Be a passionate advocate for it. Find a product with a HUGE market and fall in love with it.

Some people love to work for companies with a product that fits their self-image … but they can’t make a dime on it.

Do yourself a favor. Focus on the people. Focus on the market. Use Google. Search & compare products. Find something that a ton of people are excited about. Choose a product that everyone else wants.

And then, as you build your people, let them know the wisdom of doing the same thing.

Let me give you an example.

When People Are Excited About a Product, They Run To The Marketplace!

I ask this question of people all the time:

“Do you know anybody who is a diabetic, or who has a blood-sugar disorder?” Never once has anyone told me, “No.”

So my next question to them is, “Do you think that person would like to know about a product that’s all natural, that costs less than $20, that has been proven to help rebuild the pancreas, and can possibly reduce or eliminate their need for insulin?”

The answer is always “Yes,” and they are very excited about that.

And that person YOU know who has a blood-sugar disorder … do you think they may know 10 people who’d like the same information? THAT is the kind of excitement you can create with a hot, sizzle product that has people feelling the difference in days, not weeks or months.

Another example - back in the heyday of Excel long distance service, non-network marketers took the product to the market. We were all paying 40 cents a minute for long distance back then. When Excel started reselling long distance, you paid 30 cents a minute. And if you had your friends & family on it, you got it for 15 cents a minute.

So non-network marketers took that product to the marketplace. They didn’t care whether there was a compensation plan. It was obviously a huge  improvement over the 40 cents a minute that everybody was paying.

So do yourself a favor. Find yourself a product that already has a huge market, and then fall in love with THAT product. Your business will almost build itself.

We Appreciate You
Michael & Linda Dlouhy
Call 1-352-799-8779 (anytime)
Get my FREE ebook: Success In 10 Steps
“Be A Mentor With A Servant’s Heart!”

The numbers have been proven over the decades. Part-time network marketers, without a system, will sponsor 2.7 people into any business. That’s why it’s so incredible that there are dozens of MLMs where you give away your first 2 sponsored people.

It’s called an Australian 2-up. You give up your first 2 sponsored people to your upline. You don’t get any commission from them, ever. It all goes to your upline.

An Aussie 2-up is always, always, always associated with a one-time sale. So there are no residuals. The income usually flows entirely from selling the one product to new people. There may be other products, but one single product accounts for 99% of the business volume. The Aussie 2-up compensation plan is usually associated with a $1,000, $2,000, $5,000, $10,000, $25,000 package.

Key: An Aussie 2-up Product Package Is Always Information

It’s never the type of product you’d expect in a traditional MLM.

Some network marketing companies sell a benefits package, a discount dental program, discount legal program, etc. The big problem with such products is that traditionally, a high percentage of customers never uses the product, and they drop out quickly. So they never see the value. If your customers don’t experience the product, you won’t have a very high retention rate.

It’s the same with an Aussie 2-up. That comp plan is always associated with a one-time sale. And if average people only ever sponsor 2.7 people … and if the first 2 of those sales (and new reps) go to your sponsor … then you understand why this compensation plan never works for the average part-time network marketer.

Who Does It Work For?

The Aussie 2-up works fine for that “A” type personality, that hard-driving, closing, selling, “bodies laying in the street” sponsor monster … THAT person is fantastic in an Australian 2-up, because they can build it.

But it’s not for YOU. You will never be successful with it. The numbers don’t lie.

So why do people get so excited about the Aussie 2-up?

They get sold on the idea that they’ll get rich somehow off all the people who will will get passed up to them, AFTER they pass their 2 to their sponsor. They get sold on the hype. The reality is, they never get the first 2 to give them their 2.

Here’s The Magic

Every compensation plan drives a certain behavior in the field. An Aussie 2-up is always about the front-end big ticket item. It is never a plan that creates residual income.

There’s never a monthly autoship, no back-end product consumption. We talk about companies looking for the “purple cow,” the remarkable product. You never find a product like that with an Aussie 2-up compensation plan.

This plan is strictly for the “A” type personality. And they do their darnedest to convince YOU that you can change, that you can become this hard-driving salesperson … but I have 2 questions for you:

1. Do you really believe that your current personality isn’t good enough?

2. Can you really picture yourself spending every day, the rest of your life, as that pushy, aggressive, churn & burn salesperson, willing to say anything, do anything, all to get a sale?

The only way that’ll work for you is to first get a lobotomy. Otherwise, you are absolutly not going to do it. You may think you can, but you can’t, because it goes 100% against your nature. And after it doesn’t work, you’ll feel like a loser, because you can’t do “whatever it takes” to be successful.

To be successful, don’t put yourself in a situation where you are 100% certain to fail … and that’s where you are with an Aussie 2-up compensation plan.

Keep looking. There are good network marketing companies with comp plans that you can work successfully. The Aussie 2-up is not one of them.

We Appreciate You
Michael & Linda Dlouhy
Call 1-352-799-8779 (anytime)
Get my FREE ebook: Success In 10 Steps
“Be A Mentor With A Servant’s Heart!”

To grow your network marketing business you need to do:

1. Targeted lead generation
2. Automated prospect follow-up
3. One-on-one relationship building
4. Sponsoring and
5. Training

If you have a single system to perform all these functions, so much the better. If your MLM company or upline group does not provide system(s) to accomplish these targets, you absolutely have to set them up yourself. But it’s a lot easier to go someplace where they understand these MLM sponsoring secrets and already have an established, tested & proven system.

Let me tell you a bit about each aspect of the sponsoring system that I use.

1. Targeted lead generation. Why do you want to build the dream for somebody else? How do you think you’re ever going to make somebody have a dream? You only want to talk to people who ALREADY have the dreams, the goals, the desire to be successful.

Don’t put yourself in the position where you have to convince somebody to get up off the couch, turn off the TV, quit watching the football game and drinking beer. Leave those people alone. They need to do that stuff. We need people in our lives and in this world who do that. Let them do that.

ONLY talk to people who have the goals, dreams, desires. These are the warriors. These are the people who will build the business, no matter what. Target THOSE people. Then your business will be fun & exciting. You’ll have massive duplication when you work with targeted people.

How do you find them?

You want a lead generation system that brings you ONLY the most qualified people. A lead who is a reader is far more likely to have long-term network marketing success than most other leads you get. That is who you must target.

How? You promote a website that has only one objective: capture contact information. So when a visitor comes to your site, their only options are signing up or leaving. And you do your best to make them an offer they cannot refuse. I prefer to offer a great ebook because, again, Leaders are Readers.

2. Automated prospect follow-up. The secret in network marketing is following up with people. People are busy. Our lives are busy. It’s best to have an automated email system going out to these prospects. You need one written by a professional copywriter who knows how to tweak the mind, answer questions, create a relationship in print. You want your automated follow-up to create a relationship with ad copy.

It’s mandatory that you have a system in place to follow-up with people automatically, so you don’t have to do it. Because guess what?

You might be on vacation, on a company-sponsored, company paid-for, week-long trip to Italy. You need an automated follow-up system.

3. One-on-one relationship building: your most important MLM sponsoring secret. Network marketing is a relationship business. You want to sponsor them one at a time and bring them in one at a time.

The only way you can do that is to build a one-on-one relationship with those people.

I’ve seen organizations come online and they sponsor, sponsor, sponsor, recruit, recruit, recruit, using some downline building system. But none of those people ever upgrade, none of those people ever buy product, because there’s no relationship. If you ever tried to call one of those people and say, “Hey, I’d like to visit with you …”, they won’t even return a phone call.

So it’s most important to have relationships when you’re building the business. They’ve got to know that you care.

This step is crucial, so we’re constantly training people to do it. I do a live, generic MLM “relationship-building” training call 5 nights a week. No company is EVER mentioned on these calls. No products are EVER discussed.

You’ll get to listen in while I work with other callers, talking to their leads, too. You can bring your lead phone numbers to that call, if you want, and we’ll call them together. You’ll hear exactly what to say. We’ll establish that they’re definitely looking for a good way to make extra money from home. Then we’ll set a time for you to call them back to talk more in depth about YOUR opportunity.

And I promise you, if you build people, then people will build your business.

4. Sponsoring. Wow! I love that word, “sponsoring.” See, I take that word differently than most people. Why?

Because I take YOUR success personally.

When I’m your sponsor, I’m your sponsor for life. I’m 54 years old. And in 50 years or so, I’ll be going to your funeral, or you’ll be going to mine. If I’m your sponsor, that is the way it is. You & I will be in business together the rest of our lives.

So wouldn’t you rather sponsor people that you want to associate with? My mentor told me, “Only sponsor people that you’d want to go on a 1-month cruise with.”

Wow! How important is that? Don’t just sponsor somebody who can fog a mirror. ONLY sponsor people who you really want to build a business with.

5. Training. Absolutely the lifeblood of your business is teaching, training, coaching & mentoring new people on how to do network marketing.

You’d better have a team website. You’d better have a step-by-step Action Plan. You’ve got to train them.

They need to learn the skills of how to do MLM. That’s critical in the training process. You can train a dog. But for people, you have to teach them the skills they need to do this business.

Ninety-two per-cent of the world’s population is sales resistant. They don’t like to sell, don’t like to be sold. So don’t waste your time studying about the superduper elixir drink, where the ingredients are scraped off the rock by blind leprechauns every other full moon. Don’t study the product ingredients.

Study people. Learn our “Color To Success” training. You’ll learn how to listen to people, and you will own your business, and you will own your life.

You can just plug your people right into our training system, and the cycle begins again.

This is what you call a “Greased Chute”. Step 1 flows smoothly into Step 2. Step 2 into Step 3. Step 3 into Step 4. Step 4 into Step 5. And step 5 into Step 1.

And so on and so on.

The term “greased chute” means there are NO bumps along the way. No impediments, nothing whatsoever to even slightly slow the flow of a prospect from one step to the next.

To be long-term successful, you MUST have a “greased chute” marketing system for your opportunity. I love ours because it offers total training in the skills of working with people, so that you get better and better … and your people can plug into exactly the same system, making it far easier for you to help them as you gain more & more experience.

We Appreciate You
Michael & Linda Dlouhy
Call 1-352-799-8779 (anytime)
Get my FREE ebook: Success In 10 Steps
“Be A Mentor With A Servant’s Heart!”

Our afternoon Leaders call yesterday was full of powerful information about why you need to read your company Policies & Procedures.

In 27 years in network marketing, we’ve learned the #1 feature you must have in place for success:

Company management experience with integrity.

People ask me all the time, “How do I know if my company has integrity?”

The answer is simple: read your company Policies & Procedures. If you can’t find them on the website, it’s a big red flag. Some companies say you can’t read them until after you join. Big red flag.

Why are they ashamed of their P&Ps? Why don’t they want you to read them? The P&Ps are YOUR contract to be in business with them. Every time any distributor ever gets a termination letter, it says, “You have violated the Policies & Procedures.” They never say you violated “Terms & Conditions.” It’s always “Policies & Procedures.”

So you REALLY REALLY need to download and listen to this audio file. You’ll get full detail on the deviltry that companies put into their P&Ps, so you know exactly what to look for and how to protect yourself.