September 7th, 2006

Vampire Network Marketing - Why No One Sells Retail To Mom!

By Michael Dlouhy

If you talk to 100 people, 99.9 of them will tell you they’ve never sold product retail to Mom. Why?

It’s because:

1. Products are too expensive.

2. You don’t feel right making money off Mom.

What’s the answer?

You must have value-priced products that you’re not ashamed of. The problem in network marketing is, companies have such massive overhead, they have to charge tremendous prices for their products in order to pay a commission.

When that happens, you cannot sell to Mom retail, because you know the price is way too high. So you’re always selling wholesale - and probably, not just to Mom. Most people can’t sell MLM products retail to anybody!

If your payplan is all about wholesale - in other words, it’s “recruit, recruit, recruit” - where is your retail profit?

If you’re in a business opportunity and it’s always about “recruit”, new blood, new blood, new blood … it’s called Vampire Network Marketing. You need to ask yourself whether you can have long-term success in a business where nobody sells products retail.

Hint: there’s a real logical answer to this question.

We Appreciate You
Michael & Linda Dlouhy
Call 1-352-799-8779 (anytime)
Get my FREE ebook: Success In 10 Steps
“Be A Mentor With A Servant’s Heart!”

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Posted in MLM Compensation plans, Marketing your MLM business, MLM Company leadership, MLM Products, MLM Business Models | No Comments
September 6th, 2006

Don’t Make a List of Your Friends & Family - and WHY!

By Michael Dlouhy

Target the market. Find people who want your product or your service.

You’ve got to remember - your friends & family are the ones who KNOW you failed at the Lemonade Stand when you were 7 years old, and they’ll never let you forget it.

Don’t let them beat you up. Instead, target your market.

It’s a lot easier to talk to a person who has raised their hand and said, “Hey! I want THAT!”  That person actually calls you, in response to your marketing, as compared to you chasing after people who only want to avoid you.

Suddenly, you’re in a whole new position. To be successful long-term, you MUST become the “chasee”, not the “chaser.”

And now,  when you talk to your friends & family, you have posture. You ARE successful. And now they will listen to you.

Most people are “trained” to do this exactly the wrong way … and that’s why most people fail at MLM.

We Appreciate You
Michael & Linda Dlouhy
Call 1-352-799-8779 (anytime)
Get my FREE ebook: Success In 10 Steps
“Be A Mentor With A Servant’s Heart!”

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Posted in Getting & handling MLM leads, MLM Prospect relationships, Marketing your MLM business, MLM Sponsoring system, MLM Business Models | No Comments
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